Question

7．The iPhone，the iPad：each of Apple's products sounds cool and has become a fad（一時的風(fēng)尚）． Apple has cleverly taken advantage of the power of the letter"i"？and many other brands are following suit．The BBC's iPlayer？which allows Web users to watch TV programs on the Internet？adopted the title in 2008．A lovely bear？popular in the US and UK？that plays music and video is called"iTeddy"．
A slimmed-down version of London's Independent newspaper was launched last week under the name"i"．
In general，single-letter prefixes （前綴） have been popular since the 199Cb，when terms such as e-mail and e-commerce first came into use．
Most"i"products are targeted at young people and considering the major readers of Independent's i，it s no surprise that they've selected this fashionable name．
But it's hard to see what's so special about the letter"i"．Why not use"a"，"b"，or"c"instead？According to Tony Thome，head of the Language Center at King's College，London，"i"works because its meaning has become ambiguous．When Apple uses"i"，no one knows whether it means Internet，information，individual or interactive，Thome told BBC Magazines．"Even when Apple created the iPod，it seems it didn't have one clear definition，"he says．
"However，thanks to Apple，the term is now associated with portability （輕便?）．"adds Thorne． Clearly the letter"i"also agrees with the idea that the Western World is centered on the individual．
Each person believes they have their own needs，and we love personalized products for this reason． Along with"Google"and"blog"，readers of BBC Magazines voted"i"as one of the top 20 words
that have come to define the last decade．
But as history shows，people grow tired of fads．From the 1900s to 1990s，products with"2000"in their names became fashionable as the year was associated with all things advanced and modem．However，as we entered the new century，the trend inevitably disappeared．
66．People use iPlayer toC．
A．listen to music                                    B．make a call
C．watch TV programs online                           D．read newspapers
67．We can infer that the Independent's"i"is aimed atA   
A．young readers                                      B．old readers
C．fashionable women                                  D．engineers
68．The underlined word"ambiguous"means"B"．
A．popular         B．uncertain        C．definite        D．unique
69．Nowadays，-the"i"term often reminds people of the products whichA．
A．portable                            B．environmentally friendly
C．a(chǎn)dvanced                             D．recyclable
70．The writer suggests thatD．
A．"i"products are often of high quality
B．iTeddy is alive bear
C．the letter"b"replaces letter"i"to name the products
D．the popularity of"i"products may not last long．

Answer 1

分析 本文是一篇說明文．本文講述的是現(xiàn)在社會上廣泛存在的由蘋果公司推出的帶有i前綴的產(chǎn)品銷售得異�；鸨�．以"i"開頭的產(chǎn)品是一種時尚．這樣的產(chǎn)品的目標人群是年輕人．人們搞不清楚這里的"i"究竟指什么，這些產(chǎn)品都是很輕便可移動的產(chǎn)品．但作者認為帶有i前綴的產(chǎn)品的盛行也維持不了太長的時間，這樣的時尚經(jīng)常很快就過時．

解答 66．C    細節(jié)理解題．根據(jù)第一段2，3行的"The BBC's iPlayer-which allows Web users to watch TVprograms on the Internet-adopted the title in 2008．"可知，人們使用Iplay在網(wǎng)上看電視，故C正確．
67．A    細節(jié)理解題．根據(jù)第二段"Most"i"productsare targeted at young people and considering the major readers of Independent's"i"，it's no surprise that they've selected this fashionable name．"可知，這樣的產(chǎn)品的目標人群是年輕人．故A正確．
68．B      推理判斷題．根據(jù)本句"i"works becauseits meaning has become ambiguous．When Apple uses"i"，no one knowswhether it means Internet，information，individual or interactive，Thorne toldBBC Magazines．"Even when Apple created the iPod，it seems it didn't have oneclear definition，"he said．說明人們搞不清楚這里的"i"究竟指什么．"ambiguous是"不明確的，模棱兩可的""，即表示"不確定"；故B正確．
69．A       推理判斷題．根據(jù)第三段中的""However，thanks to Apple，the term is now linked withportability．"added Thorne．"及第一段中的"The iPhone，theiPad：each of Apple's products"可知，帶有i前綴的產(chǎn)品通常與輕便聯(lián)系在一起．也就是說這些產(chǎn)品都是可移動的產(chǎn)品，故A正確．
70．D       推理判斷題．根據(jù)文章最后一段"But as historyshows，people grow tired of fads．From the 1900s to 1990s，products with"2000"in their names became fashionable as the year was associated with all thingsadvanced and modern．However，as we entered the new century，the trendinevitably disappeared．"可知，這樣的時尚經(jīng)常很快就過時了．故"I"也會過時．故D正確．

點評 解答細節(jié)理解題時，一個常用的方法就是運用定位法，即根據(jù)題干和選項中的關(guān)鍵詞從原文中找到相關(guān)的句子，與選項進行比較從而確定答案；推理判斷題既要求學(xué)生透過文章表面文字信息推測文章隱含意思，又要求學(xué)生對作者的態(tài)度、意圖及文章細節(jié)的發(fā)展作正確的推理判斷，力求從作者的角度去考慮，不要固守自己的看法或觀點．