If you open today’s newspaper, what do you see? Ads! Look through a magazine. More ads! Turn on the TV. Still more ads! Everywhere you look, someone has something to sell.
Here are some ways ads get us to buy. Some ads use famous people. Stars are paid to sell a product. Think about it. Do they really know about medicine? Do they know about soft drinks? There people may be famous, but they may not know about what they are selling.
Some ads make you think you’re getting the word of an expert. They say, “Doctor said.” A man in a white coat comes on TV. He looks nice. “I use Bright and White,” he says. This man looks like a doctor. But he is an actor. He has been paid to sell this product.
Does soap have anything to do with a pretty child? But ads may show their product with something nice, such as the sun, the flowers and so on. Such an ad is about feelings rather than facts. Ads are full of strong words. Words like “new” and “improved” have strong influence. They can help a product sell. The soap may be called “Spring Rain”. A car may be called “Tiger”. Strong words work on our feelings.
Some ads make promises（承諾）. But can they keep them? No. Some ads use our fear of being too late. “Buy now!” they say. “Selling ends soon.” Check to see if this is true. Don’t hurry. Take time to think. All ads hope we will buy something, do something, or think in a certain way. Know what ads are doing. Ask questions to yourself. Don’t let their words and pictures fool you.
【小題1】Why do famous people appear in ads?
A. Because they know every product well.
B. Because they want to serve the people.
C. Because they can make money from the ads.
【小題2】The underlined word “expert” in Paragraph Three probably means _____.
A.主持人                   B.專家                      C.演員
【小題3】According to the passage, which of the following is NOT true?
A. The famous people may not know about what they are selling.
B. Some ads make promises to people and they can keep them.
C. Ads are full of strong words, such as “new” and “improved”.
【小題4】According to the passage, we know that “Tiger” might be the name of _____.
A. a kind of car            B. a kind of computer   C. a kind of soap
【小題5】What does the writer want to tell us?
A. We should not always believe the ads.
B. We should buy things that ads ask us to buy.
C. We should think about ads before buying things.

A

Today almost everyone knows computers and the Internet. If I ask you “What is the most important in your life?” maybe you will say “Computers and the Internet.”

The first computer was made in 1946. it was very big but it worked slowly. Today computers are getting smaller and smaller. But they work faster and faster. What can computers do? A writer has said, “People can’t live without computers today.”

The Internet came a little later than computers. It is about twenty-five years later than computers. But now it can be found almost everywhere. We can use it to read books, writer letters, do shopping, play computer games or make friends.

Many students like the Internet very much. They often go into the Internet as soon as they are free. They make friends on the Internet and maybe they have never seen these friends. They don’t know their real names, ages, and even sex. They are so interested in making the “unreal friends” that they can’t put their hearts into study. Many of them can’t catch up with others on many subjects because of that.

We can use computers and the Internet to learn more about the world. But at the same time, we should remember that not all the things can be done by computers and the Internet.

1. The Internet can not be used for______.

A. studying B. shopping C. thinking D. playing

2. When the computer was invented, it was______.

A. large and worked quickly B. small and worked slowly

C. large but worked slowly D. small but worked quickly

3. The Internet was born in about________.

A. 1960 B. 1970 C. 1980 D. 1985

4. Which of the following is TRUE?

A. Few students like going into the Internet. B. Students use the Internet to make “unreal friends.”

C. These “Unreal friends” often meet each other D. Students know the friends on the Internet very well

5. What does the writer think of the Internet?

A. It is wonderful B. It can make students study harder

C. It is not good for students D. It is helpful, but we can’t do everything on it.

B

Until a few years ago, only boys could become students at the university of Ruritania （魯里坦尼亞大學）. Later the university decided to take girls in. But one of the teachers, Mr Goller, was not pleased at all. He had not wanted to let girl students in.

Mr Goller always began his lessons with the word “Gentlemen!” What could he do now? Well, when the girl students came to his lessons for the first time, he still began with the word. For him the girls were just not there. Then one day there was only one boy in his class among a lot of girls. For a moment, Mr Goller didn't know what to do. Then he began, “Sir! ”

Finally a terrible day came when there were no boys in his class He came into the room, looked at the girls and said, “Oh, nobody's here today!” he turned and went out without giving his lessons.

6．Several years ago, ______.  

A．there was no girl studying in the university.

B．Mr Goller didn't teach in the university

C．the university let girl students in

D．most of the students in the university were boys.

7．Mr Goller usually said “______”when he began his lessons. 

A．Sir　B．Good morning　C．Gentlemen　D．Hello

8．When the girls came to his lessons, Mr Goller was ______. 

A．surprised　B．afraid　C．glad　D．unhappy

9．The writer wants us to know how Mr Goller ______.  

A．agreed to let the girls in　B．didn't like his teaching

C．always didn't know What to do with the girls　D．only liked to teach boy students.

10．We can know from the passage that ______.    

A．the boy students didn't enjoy Mr Goller's lessons

B．we will not see the girl students in Mr Goller's class.

C．Mr Goller was loved by his students

D．Mr Goller will not work in the university.